The Schulhof Center website was designed to rank high in SERP's locally in New York and New Jersey and nationally via the blog. It replaced an old design that was not search friendly, was hard to navigate and had a very low conversion rate. This new site for the orthodontic specialist, Dr. Adam Schulhof addresses all these issues while conveying their professional, state-of-the-art and family friendly practice values online. It also has a social element to it to engage with new customers and existing patients alike with video, Facebook and Instagram.