Description

Bazana! is a brand of roasted, flavored nuts – seeds – trail mixes launched in 15g pack sizes in the Indian FMCG retail market. They are promoted as an easy, quick, healthy snack on the go for millennials, young working professionals & mom & kids. The project was to conceptualise, design and develop the Brand visual identity, Packaging variant designs and brand online presence for the latest entrant into the snack market, Bazana!